Est. 2024 · Where play meets design
The Little Landings Story
Our story lands here.
About us
What we believe, where we started, and what we promise.
01
Our mission
Little Landings makes premium non-toxic foam play mats for babies and toddlers. We started because we couldn’t find a mat worth keeping in a living room: the premium ones cost a fortune, and the cheap ones looked like a toy store exploded.
So we made the mat in between. The best foam we could find, in designs parents actually like.
02
Our journey
Two friends from an L.A. ad agency, packing the first orders in the garage around their day jobs. Today it’s our full-time work, and our own homes are where new designs get their first real test.
2024
03
Our promise
Every mat is made from non-toxic EVA foam, independently tested by SGS for lead and phthalates, and certified to meet U.S. federal safety requirements for children aged 0+.
Half-inch interlocking tiles, durable enough for tummy time, first steps, spills and tumbles. Because the floor your little one lands on should be held to the same standard as everything else in your home.
A letter from our founders
We wanted something soft and safe for our little ones, and beautiful enough that we’d never want to pack it away.
Jon and Michael here. We met working at an ad agency in Los Angeles, and we were friends long before either of us had a nursery to furnish. We noticed the problem before we had kids of our own: a baby play mat was either soft and safe, or good-looking. Almost never both.
So we decided to make it ourselves. We drew on global textiles and modern interiors to design mats that work as hard as your kids do without clashing with your home, and we held the foam to a standard we’d trust for our own families.
Every choice we make starts with what we’d want under our own kids.
Then came Brooks, Blake, Maya and Griffin, and our living rooms became the test lab. What started as a side project is now what we both do every day, and we still read your emails ourselves.
Thank you to every parent who has brought a Little Landings mat home, shared us with a friend, or sent us a photo of those first wobbly steps. You built this with us.
Jon Haley
Co-Founder, Design & Brand · Duxbury, MALeads design and brand direction, bringing a background in advertising to every product decision.
Michael Pryor
Co-Founder, Operations · Columbus, OHOversees operations, supplier relationships, safety testing and growth, so every mat meets the bar the brand was built on.
Giving back
Every little one deserves a soft place to land.
We donate mats to daycares, preschools and families who could use a helping hand, and we love partnering with parents and teachers who want to share what a safe, beautiful play space can do. Know a classroom or a family we should hear about?
What parents say
In their words.
★★★★★
Beautiful, functional, and baby-approved!
“The design is so pretty — it blends right into our living room decor without screaming ‘baby gear.’ If you want a play mat that’s safe, durable, and actually looks good in your home, this is the one. Worth every penny!”
★★★★★
Best money spent with kids.
“Love that it looks like it’s a rug — people don’t believe it’s a play mat until they’re on it. Makes the living room feel family friendly without looking like your kids have taken over.”
★★★★★
This rug gets SO many compliments.
“People do not even realize that it’s tiles put together, which is perfect for our baby. Such good quality, & a great company to reach out to.”
★★★★★
Finally a mat I don’t want to hide.
“I’ve been searching for a play mat that doesn’t look terrible in my living room for two years. This is it. The Boho pattern is stunning and my daughter absolutely loves it.”
★★★★★
Cushioning is incredible.
“The thickness and cushioning is unlike anything else I’ve tried. My son learned to walk on this mat and I felt so much better knowing the floor was soft. Two years later it still looks brand new.”
★★★★★
Worth every single penny.
“I was hesitant at the price but after two kids and three years of daily use, this mat still looks perfect. The quality is genuinely unlike anything else in this category.”
Good to know
Questions about Little Landings
Who founded Little Landings?
Little Landings was founded in 2024 by Jon Haley and Michael Pryor, two friends who met working at an ad agency in Los Angeles. Both still run the company full time, and it operates under P&H Designs LLC.
What do the Little Landings founders do?
Jon Haley leads design and brand direction, drawing on a background in advertising, home goods design and brand strategy. Michael Pryor oversees operations, supplier relationships, product safety compliance and growth strategy.
Are Little Landings play mats non-toxic?
Yes. Our mats are made from non-toxic EVA foam, independently tested by SGS for lead and phthalates, and certified to meet U.S. federal safety requirements (CPSIA) for children aged 0+. See the details on our Trust & Credentials page.
What are Little Landings mats made of?
Each mat is made of interlocking EVA foam tiles, half an inch thick and roughly 24 inches square, with matching edge pieces for a clean finished border. Tiles wipe clean and can be rearranged or expanded as your little one grows.
Does Little Landings give back?
Yes. We donate mats to daycares, preschools and families in need, and we partner with parents and teachers to share the benefits of safe, beautiful play spaces.
Find your family’s pattern
Soft where it counts. Beautiful where it shows.
Created for them, styled for you. Free shipping on every order.
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